The Italian government is providing support to Italian football. The Culture and Sport Committee of the Senate has approved a resolution from the Brothers of Italy party, which eliminates the ban on sports organizations advertising betting. This applies only to operators licensed by the Agency for Monopolies.
The previous ban was part of the Dignity Decree of 2018, aimed at combating gambling addiction. Now, betting sponsors can once again use banners and billboards in sports venues for advertising.
It’s planned that at least 1% of the revenue from sports games and betting will be allocated to a fund. This fund will be used for building new stadiums and modernizing existing ones. It will also support the football system in general, funding social, sports, and youth education projects within sports clubs. These projects include initiatives to fight gambling addiction and provide assistance in cases of abuse, violence, and discrimination against athletes.